Mother Dairy to set up 700 exclusive consumer touchpoints in national capital by FY23 | Dairy to open 700 consumer outlets in Delhi by FY 2022-23


Dairy to open 700 consumer outlets in Delhi by FY 2022-23

New Delhi: Mother Dairy, a company engaged in the business of milk and milk products, will open 700 consumer sales centers in the national capital Delhi by the financial year 2022-23. This outlet will primarily be in the form of ‘Kiosk’ and ‘Franchise’ shop. The company gave this information in a statement on Thursday. Mother Dairy Fruit & Vegetable Pvt Ltd., a wholly owned subsidiary of National Dairy Development Board (NDDB), said, “The company will strengthen its customer sales center in the national capital Delhi. Under this, 700 consumer outlets will be opened by 2022-23, mainly in the form of kiosks and franchisee shops.

Mother Dairy currently has 1,800 consumer outlets. This includes small shops selling her milk. According to the statement, “Mother Dairy is working towards taking its number of outlets beyond 2,500 by the financial year 2022-23. This initiative aims to further strengthen our presence in the National Capital Region and facilitate access to quality products to the customers.

The company on Thursday opened 15 kiosks in a day in the national capital. Manish Bandlish, Managing Director, Mother Dairy said about the company’s expansion plan, “Mother Dairy caters to the daily needs of the consumers through its commitment to provide services to the consumers as well as connect the remote farmers with the market directly. Under this we are strengthening our sales network.

The company manufactures, markets and sells milk products such as milk, ice cream, paneer and ghee under the brand ‘Mother Dairy’. It also sells edible oils under the brand ‘Dhara’. Apart from this, it sells fresh fruits and vegetables, frozen vegetables and pulses, etc., under the brand ‘Safal’.

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